We believe in creating unique identities through branding by being strategic and choosing a quality approach that builds a desirable brand. Our branding framework is created based on our knowledge that branding is a living process that you build through a brand experience. We help luxury brands create their desirability through their brand strategy, (visual) brand identity and by (re)building their high-end brand.
Our luxury brand agency is based in the Netherlands but operates worldwide.
From brand strategy tot brand identity to brand building — the whole process to position and build a brand. That’s what we specialize in.
A brand or business is perceived as a luxury brand when they are at their core focused on high standards of quality, a product or service that is desirable enough to become timeless and a distinct brand identity based on an even clearer strategy. When we work on a project it is our aim to help you and your team create that unique brand strategy and identity so we can build a brand with longevity.
We work with a team of freelancers that are experts in their own field of expertise to strategically (re)build your luxury brand. That way you’ll achieve your goals, attracting the ideal client and work towards your long term vision. Because you don’t create a brand — you build one.
The basics to get you focused
You can’t build a luxury brand without a strong foundation. Together with Fiona Gobbo you will create the pattern to work towards building your luxury brand. At the end you will have a plan with the steps you need to take in order to either get your brand off the ground or the changes you need to make to achieve your long term vision.
This session is suitable for starters and established brands. You can book it to pregame your branding journey, when you want to take things to the next level or when you are launching a new product or service.
* This session is included in the Strategic Brand Design or Rebranding service.
✴︎ Business goals
✴︎ Positioning
✴︎ Pattern for your brand
Our most loved branding service
If you want to set your luxury brand up for success you need to start with a brand strategy — which is the starting point of this service. The brand strategy flows into a brand identity — the personality of the brand. Both visual as well as non-visual elements. The branding will also be translated into collateral materials that radiate your luxurious positioning.
This service is suitable for starters and established brands — you can either choose to start or start over with your brand (Strategic Brand Design) or choose a new direction (Strategic Rebranding).
✴︎ Brand strategy or GAP-analysis
✴︎ Brand identity
✴︎ Brand personality including tone of voice
✴︎ Visual branding including logo
✴︎ Collateral materials
Our fully tailor-made service
The With the Strategic Brand Design we create your branding and vision or choose a new direction with the rebranding service. With the Strategic Brand Building service you create a brand.
This service is focused on creating visibility among your ideal clients with a brand experience by using the right brand touch points. We will tailor-made a plan to suit your goals to attract the right ideal client and you’ll work with our freelance team of specialists.
This service is suitable for starters that want to invest in their business or established brands that want to take things to the next level. The service can be tailor-made to your needs and you can add the other services into the mix if needed.
✴︎ If needed: Strategic Brand Design or ReBranding
✴︎ Brand experience
✴︎ Customer journey & brand touch points plan
✴︎ Social media marketing
✴︎ Content marketing
✴︎ Content creation
✴︎ Advertisement & campaigns
✴︎ (Print) marketing materials
The basics to get you focused
You can’t build a luxury brand without a strong foundation. Together with Fiona Gobbo you will create the pattern to work towards building your luxury brand. At the end you will have a plan with the steps you need to take in order to either get your brand off the ground or the changes you need to make to achieve your long term vision.
This session is suitable for starters and established brands. You can book it to pregame your branding journey, when you want to take things to the next level or when you are launching a new product or service.
* This session is included in the Strategic Brand Design or Rebranding service.
✴︎ Business goals
✴︎ Positioning
✴︎ Pattern for your brand
Our most loved branding service
If you want to set your luxury brand up for success you need to start with a brand strategy — which is the starting point of this service. The brand strategy flows into a brand identity — the personality of the brand. Both visual as well as non-visual elements. The branding will also be translated into collateral materials that radiate your luxurious positioning.
This service is suitable for starters and established brands — you can either choose to start or start over with your brand (Strategic Brand Design) or choose a new direction (Strategic Rebranding).
✴︎ Brand strategy or GAP-analysis
✴︎ Brand identity
✴︎ Brand personality including tone of voice
✴︎ Visual branding including logo
✴︎ Collateral materials
Our fully tailor-made service
The With the Strategic Brand Design we create your branding and vision or choose a new direction with the rebranding service. With the Strategic Brand Building service you create a brand.
This service is focused on creating visibility among your ideal clients with a brand experience by using the right brand touch points. We will tailor-made a plan to suit your goals to attract the right ideal client and you’ll work with our freelance team of specialists.
This service is suitable for starters that want to invest in their business or established brands that want to take things to the next level. The service can be tailor-made to your needs and you can add the other services into the mix if needed.
✴︎ If needed: Strategic Brand Design or ReBranding
✴︎ Brand experience
✴︎ Customer journey & brand touch points plan
✴︎ Social media marketing
✴︎ Content marketing
✴︎ Content creation
✴︎ Advertisement & campaigns
✴︎ (Print) marketing materials
At Fiona Gobbo Creative we focus on making strategic branding choices, designing unique brand identities and (re)building your luxury brand. It has been in FGC’s DNA ever since Fiona Gobbo started as a freelance designer. A common phrase we like to use is “We don’t just create beautiful visuals — we create beautiful visuals that are based on goals & drive results.”.
If your brand was a luxury bag, you need all the materials to work together to make it desirable enough that people want to buy it. You want to make sure all the materials — the outer fabric, inner linning, handles — match with the pattern of the bag and add the tiny details — hardware, lettering, pockets — to make sure it is an one of a kind bag. And that’s what we’ll do for your branding — creating your pattern and adding touches that will help you achieve your business goals.
Our expertise is in strategic branding and the broad luxury industry. Below we have listed the six elements that make us stand out from other branding agencies.
Strategic |
From strategy to design to building
At Fiona Gobbo Creative we believe that you are not there yet with beautifully imaginary — we create beautifully imaginary that support your goals. That’s why we start with the brand strategy and work from there.
|
Unique brand identity |
The pattern of your luxury brand
It may sound obvious, but you often see brands that cannot be distinguished. At Fiona Gobbo Creative we put the focus on creating unique brand identities based on your unique brand strategy and build with a marketingmix that fit your goals.
|
freelance team |
Agency with a twist
Each brand receives an unique approach from us. That is why we work with a freelance team — this way we can put together an unique team for your luxury brand. Don’t feel like communicating with different parties? No worries! You always keep one point of contact — Fiona Gobbo.
|
Commercially creative |
Achieve your business goals with creative designs
At Fiona Gobbo Creative, creativity and a commercial attitude go hand in hand. Without creativity you cannot take up your unique positioning. Without being commercially focused, you cannot achieve your business objectives. You need BOTH for long-term success.
|
Service & course |
Invest and empower your team
To empower your team and take the reins into your own hand, we share our knowledge through an e-book & workbook and several 1:1 moments. Our services are an invest for your luxury brand AND your team. In order to grow, you need to invest — even financially!
|
Focus on luxury |
Our style is luxurious and business focused with a hint of femininity
Both our style of designing and in our expertise lies within the luxury industry. It started with a love of luxury products and has grown into an enthusiastic approach and curiosity about how to translate luxury into branding.
|
To see all the services
Strategic |
From strategy to design to building
At Fiona Gobbo Creative we believe that you are not there yet with beautifully imaginary — we create beautifully imaginary that support your goals. That’s why we start with the brand strategy and work from there.
|
Unique brand identity |
The pattern of your luxury brand
It may sound obvious, but you often see brands that cannot be distinguished. At Fiona Gobbo Creative we put the focus on creating unique brand identities based on your unique brand strategy and build with a marketingmix that fit your goals.
|
freelance team |
Agency with a twist
Each brand receives an unique approach from us. That is why we work with a freelance team — this way we can put together an unique team for your luxury brand. Don’t feel like communicating with different parties? No worries! You always keep one point of contact — Fiona Gobbo.
|
Service & course |
Invest and empower your team
To empower your team and take the reins into your own hand, we share our knowledge through an e-book & workbook and several 1:1 moments. Our services are an invest for your luxury brand AND your team. In order to grow, you need to invest — even financially!
|
Commercially creative |
Achieve your business goals with creative designs
At Fiona Gobbo Creative, creativity and a commercial attitude go hand in hand. Without creativity you cannot take up your unique positioning. Without being commercially focused, you cannot achieve your business objectives. You need BOTH for long-term success.
|
Focus on luxury |
Our style is luxurious and business focused with a hint of femininity
Both our style of designing and in our expertise lies within the luxury industry. It started with a love of luxury products and has grown into an enthusiastic approach and curiosity about how to translate luxury into branding.
|
“Fiona has designed a great logo for my business Social Media Interactie. She knew exactly what fitted my brand and managed to capture this in a logo that I am very happy with."
EVELYNE OF SOCIAL MEDIA INTERACTIE
“I have worked with Fiona before and get new feedback every time and a clear direction for my company. She is analytically strong and knows how to match your company, target group and trends. Fiona Gobbo Creative created a brand identity for my company NTWRKPLK which I am incredibly happy with! Very pleasant and clear communication and a strong design."
LILIAN OF IETSMETHAAR & NTWRKPLK
"Fiona is a real professional. She knows exactly which questions she needs to ask to get the perfect end result. Because of her expertise, she has been able to help with my rebranding. I am super satisfied and can recommend her to everyone!"
WENDY OF THE ORGANIZING COMPANY WENDY MAXWELL
"Communication is very quick and clear with Fiona. She really thinks about what will work for you and what will not. Fiona made a logo for me that I am very happy and satisfied with."
JESSIE OF YES FOR YOUR EVENTS
"The designs matched my wishes exactly, the communication was great and the final prints (business cards and compliment cards) look beautiful. Highly recommended!"
JOLANDA OF ZAZAZOO BEAUTY
“Fiona has designed a logo for our new label. She made several beautiful designs and clearly explained her choices and advice. I was constantly given the space to provide feedback. This way the logo — step by step — became what we wanted. She works in a professional manner and clearly. She also communicates intelligibly, timely and helps by thinking along with you. This worked really well for me and I am happy with the result."
ANOUK OF VOLBEWUST MINDSCHOOL
The Luxury Branding e-book is a playbook for anyone who is starting their luxury brand. It is perfect for you if you:
✓ Want to know how you can translate branding elements to fit your luxury brand — and never found anything on branding that is specific to the luxury industry
✓ Want to learn more about branding and building a brand — because it doesn’t stop after you’ve created a logo
✓ And want to build a successful luxury brand
Are you ready to talk luxury branding, want to create (online) visibility to attract your ideal client AND start brand building to achieve your long term vision?
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